Brewing up a booming brand from scratch.
Buoy’s founders had a vision for their new craft brews: make them feel like they’d been around forever. Diving deep into the team’s purpose and their vision for community, we landed a brand and origin story that felt uniquely familiar, fun, and immediately iconic.
Oregon brewer by volume
From naming, to logo, brand identity, and overall packaging design — Astoria’s colorful history and local character informed key elements that anchor the brand’s appeal to hearty, no-b.s. locals and adventurous beer lovers alike.
Grady Britton designed Buoy Beer's new 16oz can look for our seasonal beer. Their team helped break us out of our comfort zone to create something that fits flawlessly into our can lineup.
Buoy Beer Pong Fury
Buoy is the official sponsor of good times. And if that means sponsoring a city-wide beer pong tournament? Bring it. Beers up, y’all.