Introducing Phil Herbert, GB’s New Digital Marketing Director
Meet Phil Herbert, our new Digital Marketing Director. With a background in politics and economics, Phil is an all-around integrated marketing professional whose skills include social media, email marketing, campaigns, online advertising and brand management. Before coming to GB Phil created digital strategies for integrated, multi-channel marketing campaigns for companies like Nike, Conde Nast and Kaiser Permanente. In all of his spare time (i.e. when he’s not working or skiing), Phil also owns and operates a portrait studio dedicated to photographing dogs in their natural environments.
You can read about all this on his LinkedIn page. So we figured that to really get to know Phil, you should learn some facts about him you can’t find anywhere else. As with one of our other new(ish)bies Shane (who we introduced last week), we presented Phil with ten questions—these include a few expected ones along with a few he certainly hasn’t been asked during an interview.
GRADY BRITTON: What drew you to Grady Britton?
PHIL HERBERT: GB has a great reputation around town for doing really good work with interesting brands. When the Digital Marketing Director opportunity came around, it was a no-brainer.
What is your greatest irrational fear?
Ants. It’s always been ants ever since I fell into an ant hill as a kid.
What’s one thing you couldn’t live without?
Other than my wife and dog, I would say my camera. If my house were burning down, the only thing I’d grab on my way out would be my hard drives full of my photos.
Describe your 80-year-old self. Where will you be? What will you be doing?
Probably sitting around a ski lodge, drinking hot chocolate, and telling all the young kids how good I used to be. The older I get, the better I was.
What gets you up in the morning? Or what keeps you up at night?
I love problem solving. That’s probably why I do what I do. Clients come to us with problems they need help with, and we get to solve them. Finding an elegant solution to a complex problem is one of the most satisfying things.
What is your favorite type of food or dish?
Any kind of pizza. If I had to choose one thing to eat for the rest of my life, I’d be totally happy eating pizza every day.
Where is your favorite place you’ve visited in the world?
This is a tough one, because I’ve been really lucky to see a lot of amazing places, but I would have to say Mal Pais, Costa Rica. You spend the morning surfing these perfect beach breaks, then sit around in the afternoon drinking cheap beer and reading books. If you get bored, you can walk half a mile inland and you’re in a jungle preserve with monkeys and iguanas and waterfalls. Every night you get an amazing sunset over the ocean. But don’t go there! It’s terrible. You wouldn’t like it…
Where/what is your dream vacation?
My new travel goal is to ski on all seven continents, so I think traveling to Antarctica and going skiing at the bottom of the world is going to be the coolest thing.
Dogs or cats?
Dogs all the way. (Sorry, Joe!)
What are your favorite sports teams?
That’s easy: Green Bay Packers, Utah Utes, and Boston Red Sox.
If you want to learn more about Phil, feel free to send him an email at [email protected]!